Cheryl is a seasoned veteran in the mobile and digital space, having spent the last 20 years working for both startups and corporates in the Australian and US digital industries.

From Australia’s first ISP to Richard Branson’s Virgin Group to running a Mobile Design agency in Seattle, Cheryl’s passion is in creating amazing products that resonate with their users, spark delight and provoke thought. With dozens of apps in the App Store and millions of users of her mobile applications, she brings founders a wealth of knowledge about the mobile ecosystem.